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Knowledge E-Commerce Strategies

Here you'll find informative posts and expert articles on e-commerce.

Dropshipping: your gateway to successful online retail

Discover the world of dropshipping: an e-commerce model that makes it possible to market a wide range of products without stock! Explore a business system that offers minimal start-up costs, maximizes flexibility and allows you to work anywhere, anytime. Learn how to build a successful online store with the right strategy and innovative marketing.

Online Marketplaces in E-Commerce: Strategy, Comparison, and Success Factors

Online marketplaces have become one of the most important pillars of e-commerce. A significant share of all e-commerce revenue in Germany now runs through marketplaces like Amazon, Otto or Kaufland. We explain how you can use online marketplaces in your e-commerce strategy, which platforms suit your product range, and why excellent product data is the decisive lever for your success.

D2C - Direct to Consumer - Strategy, Elements, Successes

You want to enter the D2C space with your product or brand but are not sure if it suits your business? In this post, we have examined this trending topic in detail and provide you with a comprehensive overview below.

Business-to-Consumer E-Commerce

Meanwhile, over 10 percent of private purchases are processed online. The various sources agree on this sales share of B2C e-commerce. In the Non-Food area, the proportion is already over 20 percent.

Basic E-commerce Definitions

E-commerce has developed over the past 25 years into an extremely important sales channel that has become both technically and economically complex. Here we explain the requirements, possibilities and most efficient solutions for your success in e-business.